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| Scenario Thinking for Strategic Planning | |||||||||||||||||||||||||||
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| COURSE DESCRIPTION | |||||||||||||||||||||||||||
Course Introduction:
Strategic thinking and planning are now an essential part of a leader's daily work. In order to maintain their organization's competitive edge, leaders at all levels of an organization need to evaluate and priorities work, according to strategic goals. A successful strategic process engages everyone in the ongoing strategy of an organization, rather than leaving it up to individuals.
Course Objectives:
Who Should Attend?
Experienced or up-and-coming leaders within an organization, at any level of management, who want to contribute to the growth and success of their organization, through enhancement of its competitive advantage. Course Outline:
STRATEGIC PLANNING – WHAT IS IT REALLY? This section sets the objectives of the strategic planning course, describes the background to strategic planning and sets a background for the remainder of the day. · The business strategy playing field · The importance of strategic thinking · The language of strategy – definitions and misnomers
THE STRATEGIC CHAOS This section of the strategic planning course describes the history of strategic planning in achieving the business goal of market leadership and outlines some of the lessons of history. We examine why strategy has produced different types of gurus from any other area of business. To prepare participants for ‘The next big idea’ in their company or in business generally, we show how the strategy gurus serially got it wrong. From BCG, through Porter, Hamel, Prahalad, Mintzberg, Treacy and Wiersema, James Moore, Brandenburger, we outline some of the approaches to business strategy and strategic marketing by the great gurus and show how some companies have used these theories to steer some of the largest companies in the world. · Fads, ideas and concepts · Strategy and markets · Business realities · Modern Integrated strategies
· The reality of the business strategy hierarchy · Types of thinking – linear, lateral, circular, abstract, creative · Strategic planning and strategic thinking · Why does my company not think strategically? · Which companies are the world’s best strategists?
THE OUTCOMES OF STRATEGIC PLANNING
This section deals with how to deal with the outcomes of strategic planning and how to manage the often frustrating task of dealing with imprecise analysis. · Tying strategy to profit · Tying strategy to activity · Strategy and your customers strategy · Information about strategy · Strategy, the undefined and human nature · Discarding more than you acquire
EFFECTIVE MANAGERS – STRATEGIC GURUS OR SHARP OPERATORS? This section looks at some business people and organisations and examines what elements of their strategic planning led to their success or failure. We ask the difficult questions about the influence that strategic planning has had on the most successful businessmen of out time and discuss how people can use strategic planning to get ahead in their organisation. This section is highly interactive and students will make short presentations on a particular area of their company where short term planning is at odds with strategy and how they will argue the case for a more balanced view.
Course Methodology:
A variety of methodologies will be used during the course that includes: · (30%) Based on Case Studies · (30%) Techniques · (30%) Role Play · (10%) Concepts · Pre-test and Post-test · Variety of Learning Methods · Lectures · Case Studies and Self Questionaires · Group Work · Discussion · Presentation
Course Fees:
This rate includes participant’s manual, Hand-Outs, buffet lunch, coffee/tea on arrival, morning & afternoon of each day. Course Timings:
Daily Course Timings: 08:00 - 08:20 Morning Coffee / Tea 08:20 - 10:00 First Session 10:00 - 10:20 Coffee / Tea / Snacks 10:20 - 12:20 Second Session 12:20 - 13:30 Lunch Break & Prayer Break 13:30 - 15:00 Last Session |
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| EMAIL: nooraldeen@ictd.ae website: www.ictd.ae | |||||||||||||||||||||||||||