The Sales Fundamentals workshop will give participants a basic sales process, plus some basic sales tools, that they can use to seal the deal, no matter what the size of the sale. Your participants will become more confident, handle objections, and learning how to be a great closer.

Individuals with less than three years of selling experience, as well as potential candidates for sales positions. Customer service representatives may also benefit from this course.

Module One: Getting Started

• Icebreaker
• Housekeeping Items
• The Parking Lot
• Workshop Objectives

Module Two: Understanding the Talk

• Types of Sales
• Common Sales Approaches
• Glossary of Common Terms

Module Three: Getting Prepared to Make the Call

• Identifying Your Contact Person
• Performing a Needs Analysis
• Creating Potential Solutions

Module Four: Creative Openings

• A Basic Opening for Warm Calls
• Warming up Cold Calls
• Using the Referral Opening

Module Five: Making Your Pitch

• Features and Benefits
• Outlining Your Unique Selling Position
• The Burning Question That Every Customer Wants Answered

Module Six: Handling Objections

• Common Types of Objections
• Basic Strategies
• Advanced Strategies

Module Seven: Sealing the Deal

• Understanding When It’s Time to Close
• Powerful Closing Techniques
• Things to Remember

Module Eight: Following Up

• Thank You Notes
• Resolving Customer Service Issues
• Staying in Touch

Module Nine: Setting Goals

• The Importance of Sales Goals
• Setting SMART Goals

Module Ten: Managing Your Data

• Choosing a System That Works for You
• Using Computerized Systems
• Using Manual Systems

Module Eleven: Using a Prospect Board

• The Layout of a Prospect Board
• How to Use Your Prospect Board
• A Day in the Life of Your Board

Module Twelve: Wrapping Up

• Words from the Wise
• Review of Parking Lot
• Lessons Learned
• Completion of Action Plans and Evaluations

A variety of methodologies will be used during the course that includes:

·         (30%) Based on Case Studies

·         (30%) Techniques 

·         (30%) Role Play

·         (10%) Concepts

·         Pre-test and Post-test

·         Variety of Learning Methods

·         Lectures

·         Case Studies and Self Questionaires

·         Group Work

·         Discussion

·         Presentation

This rate includes participant’s manual, Hand-Outs, buffet lunch, coffee/tea on arrival, morning & afternoon of each day.

Daily Course Timings:

    08:00 - 08:20       Morning Coffee / Tea

    08:20 - 10:00       First Session

    10:00 - 10:20       Coffee / Tea / Snacks

    10:20 - 12:20       Second Session

    12:20 - 13:30       Lunch Break & Prayer Break

    13:30 - 15:00       Last Session